GOAL Modelling Customer Privacy Notice

GOAL Modelling customer privacy notice

Registered name: T&H SmartMedia

We are the controller of your personal data. For more information on controllers and their responsibilities please see our guidance on data protection principles, definitions, and key terms.

This privacy notice tells you what to expect us to do with your personal information.

  • Contact details
  • What information we collect, use, and why
  • Lawful bases and data protection rights
  • Where we get personal information from
  • How long we keep information
  • Who we share information with
  • How to complain

Contact details

Email

support@goal-modelling.com

What information we collect, use, and why

We collect or use the following information to provide services and goods, including delivery:

  • Names and contact details
  • Purchase or account history
  • Payment details (including card or bank information for transfers and direct debits)
  • Account information
  • Information relating to loyalty programmes
  • Website user information (including user journeys and cookie tracking)
  • Information relating to compliments or complaints

We collect or use the following information for the operation of customer accounts and guarantees:

  • Names and contact details
  • Payment details (including card or bank information for transfers and direct debits)
  • Purchase history
  • Account information, including registration details
  • Marketing preferences

We collect or use the following information for service updates or marketing purposes:

  • Names and contact details
  • Marketing preferences
  • Website and app user journey information
  • Records of consent, where appropriate

We collect or use the following personal information for dealing with queries, complaints or claims:

  • Names and contact details
  • Payment details
  • Account information
  • Purchase or service history
  • Customer or client accounts and records
  • Correspondence

Lawful bases and data protection rights

Under UK data protection law, we must have a “lawful basis” for collecting and using your personal information. There is a list of possible lawful bases in the UK GDPR. You can find out more about lawful bases on the ICO’s website.

Which lawful basis we rely on may affect your data protection rights which are set out in brief below. You can find out more about your data protection rights and the exemptions which may apply on the ICO’s website:

If you make a request, we must respond to you without undue delay and in any event within one month.

To make a data protection rights request, please contact us using the contact details at the top of this privacy notice.

Our lawful bases for the collection and use of your data

Our lawful bases for collecting or using personal information to provide services and goods are:

  • Legitimate interests – we’re collecting or using your information because it benefits you, our organisation or someone else, without causing an undue risk of harm to anyone. All of your data protection rights may apply, except the right to portability. Our legitimate interests are:
    • In order to provide the best customer experience when delivering GOAL Modelling products, we collect only data necessary to provide you those same products in an accurate and timely manner.
 

For more information on our use of legitimate interests as a lawful basis you can contact us using the contact details set out above.

Our lawful bases for collecting or using personal information for the operation of customer accounts and guarantees are:

  • Legitimate interests – we’re collecting or using your information because it benefits you, our organisation or someone else, without causing an undue risk of harm to anyone. All of your data protection rights may apply, except the right to portability. Our legitimate interests are:
    • In order to operate customer accounts, we collect the data necessary to assign products and services to those same accounts, ensuring a customer’s access to these products and services and preventing the distribution of GOAL Modelling’s products, services and general intellectual property beyond legitimate purchasers of that material.

For more information on our use of legitimate interests as a lawful basis you can contact us using the contact details set out above.

Our lawful bases for collecting or using personal information for service updates or marketing purposes are:

  • Legitimate interests – we’re collecting or using your information because it benefits you, our organisation or someone else, without causing an undue risk of harm to anyone. All of your data protection rights may apply, except the right to portability. Our legitimate interests are:
    • In order for GOAL Modelling to meet the needs of its customer base and to carry out informed, targetted advertising towards its potential customer base, we collect minimal personal information for marketing & service update purposes. This allows us to provide the best experience to our customer base both present and future.

For more information on our use of legitimate interests as a lawful basis you can contact us using the contact details set out above.

Our lawful bases for collecting or using personal information for dealing with queries, complaints or claims are:

  • Legitimate interests – we’re collecting or using your information because it benefits you, our organisation or someone else, without causing an undue risk of harm to anyone. All of your data protection rights may apply, except the right to portability. Our legitimate interests are:
    • In order to answer any queries, complaints, or claims which may arise in the course of providing customers GOAL Modelling services in an informed manner with the aim of a swift, mutually-agreeable conclusion, we collect a minimal amount of customer personal information.

For more information on our use of legitimate interests as a lawful basis you can contact us using the contact details set out above.

Where we get personal information from

  • Directly from you
 

How long we keep information

Data shared with us is kept until a request for the removal of such data is received, or consent for the use or storage of such data is withdrawn. Before these requests are made, data is kept until it is deemed no longer useful for providing GOAL Modelling’s products & services to its customers.

 

Who we share information with

Data processors

ICN Media

This data processor does the following activities for us: They process information for marketing and account management purposes.

How to complain

If you have any concerns about our use of your personal data, you can make a complaint to us using the contact details at the top of this privacy notice.

If you remain unhappy with how we’ve used your data after raising a complaint with us, you can also complain to the ICO.

The ICO’s address:           

Information Commissioner’s Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF

Helpline number: 0303 123 1113

Website: https://www.ico.org.uk/make-a-complaint

Last updated

25/07/2025